Programmatic marketing is seen as the future of advertising on the web, with Google targeting 60% of digital advertising budgets spent on Programmatic by next year. According to Forrester, programmatic will account for the majority of all digital advertising spending over the next few years. The only thing standing in the way of this change is marketers’ lack of knowledge of the process and reluctance to give up previous ways of purchasing ads in favor of the complex yet extremely effective instant, automated bidding process used in programmatic marketing. A little knowledge can go a long way, so we thought an introduction to the concept of programmatic marketing would be useful for digital marketers.
The Programmatic Advertising market is projected to grow by 2026, at a CAGR of +32% during the forecast period.
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This research report represents a 360-degree overview of the competitive landscape of the global- Programmatic Advertising market. Furthermore, it offers massive data relating to the recent trends, technological advancements, tools, and methodologies. The research report analyzes the global— Programmatic Advertising market in a detailed and concise manner for better insights into the businesses.
Companies Profiled in this report includes, AOL Advertising, App Nexus, Ad Roll, Adobe Systems, Adingo, Beeswax, Connexity, DataXu , DoubleClick, Flurry, Media Math, Rubicon Project.
Programmatic Advertising market research is an intelligence report with meticulous efforts undertaken to study the right and valuable information. The data which has been looked upon is done considering both, the existing top players and the upcoming competitors. Business strategies of the key players and the new entering market industries are studied in detail. Well explained SWOT analysis, revenue share and contact information are shared in this report analysis.
Objectives of Programmatic Advertising market study:
- Analysis of competitive landscape across the global regions.
- A country-level analysis of market according to different market segments.
- Analysis of various business stakeholders.
- Market analysis by global competition
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The report explains a thorough overview of the current growth dynamics of the global market with the help of enormous market data covering all key aspects and market segments. The report represents the current state of the market based on a detailed analysis of all key factors that are expected to affect that demand in the near future, it will evaluate the market situation by 2026. And the feasibility of investment. It also provides quantitative and qualitative analysis of every aspect of the market and captures industry trends that emerge.
What our report offers:
– Market share assessments for the regional and country level segments
– Market share analysis of the top industry players
– Strategic recommendations for the new entrants
– Market forecasts for a minimum of 7 years of all the mentioned segments, sub segments and the regional markets
– Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
– Strategic recommendations in key business segments based on the market estimations
– Competitive landscaping mapping the key common trends
– Company profiling with detailed strategies, financials, and recent developments
– Supply chain trends mapping the latest technological advancement
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Table of Contents:
Global Programmatic Advertising Market Research Report
Chapter 1 Programmatic Advertising Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
…….CONTINUED FOR TOC